Clear positioning
The site should signal a brand that understands coatings performance, not only visual finish.
B2B coating presentation
A pragmatic coatings partner
NexoCoat is positioned as a technically credible coatings brand with strong guidance, focused assortments, and a clean B2B presentation. This frontend phase emphasizes product discoverability, segment clarity, and trust-building content blocks.
Presentation-first architecture
This phase avoids checkout, admin tooling, and operational workflows so the public experience can be refined first.
Migration-aware build
SQLite and Dapper are used now with a clear path toward SQL Server later.